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Southern Rivers Fly Fishing - AI Booking & CRM Platform

A full-stack AI-powered booking system with email monitoring, automated client responses, payment processing, and guide management portals.

Completed January 2025

Key features

AI Email AgentBooking AutomationPayment ProcessingGuide PortalsCRM

Southern Rivers Fly Fishing - AI Booking & CRM Platform

Fly fishing tour operators juggle bookings, client emails, payment processing, and guide scheduling across multiple disconnected tools. This AI-powered platform automates the entire workflow, from monitoring client emails to processing payments and managing guide availability.

Overview

Southern Rivers Fly Fishing needed a system that could handle the complexity of running a boutique tour operation: monitoring client inquiries, drafting personalized responses, managing bookings, processing payments, and coordinating guides. This platform delivers all of that with an AI agent at its core.

The AI monitors incoming client emails, understands booking requests, and drafts appropriate responses. It integrates with a full CRM that tracks client history, preferences, and booking patterns. Stripe handles all payment processing for deposits and final payments. Guide portals allow team members to manage their availability and view their schedules.

Built with an enterprise-grade TypeScript architecture (28 custom hooks, 23 services, 15 data models), the system is maintainable, scalable, and handles the nuances of a high-touch tourism business. The platform has transformed what was a manual, time-intensive process into a streamlined operation that runs itself.

Key Features

  • AI Email Monitoring & Response Drafting: AI agent monitors client emails, understands context, and drafts personalized responses for booking inquiries and questions.
  • Automated Booking System: Handles booking requests, availability checking, and confirmation workflows without manual intervention.
  • Stripe Payment Integration: Complete payment processing for deposits, final payments, and invoicing with automated receipt generation.
  • Guide Availability Management: Guide portals for team members to set availability, view schedules, and manage their calendar.
  • Client CRM & History Tracking: Full client relationship management with booking history, preferences, and communication logs.
  • Invoice & Deposit Management: Automated invoice generation, deposit tracking, and payment reconciliation.
  • About us

    We turn your goals into AI and software that actually works

    A team of product engineers based in Queenstown, NZ. We work with you to understand the problem first, then build the right thing — not just the possible thing.

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