Software Development & AI in Wānaka
Wānaka is full of ambitious people building businesses around the lifestyle — outdoor brands, creative studios, wellness operators, and hospitality ventures. But when it comes to technology, you're stuck between DIY no-code tools that limit your growth and Wellington or Auckland agencies that charge a premium and don't understand the Southern Lakes market.
Hey, I'm Anthony 👋 — founder of Product In Your Pocket. I started as a Product Manager before becoming an engineer, so I ask the right questions before writing a single line of code.
We're a product engineering studio in the Queenstown Lakes district. We help Wānaka founders and operators build the right technology — apps, AI tools, and digital products — with a product-first approach that prioritises what will actually work commercially. Not what's technically flashy.
What we can build for Wānaka businesses
AI Strategy & Roadmap
Not sure where AI fits in your business? We look at how you work and give you a clear plan: what to do first, what it could save you, and what to leave alone.
2-4 weeks
Automation & AI Audit
Where is your team losing hours to repetitive work? We map how things get done today and show you what to automate first, and what each change is worth.
1-3 weeks
Digital & Product Strategy
Planning a new app, website or online service? We help you decide what to build, who it's for and how to launch it, before you spend money building the wrong thing.
3-6 weeks
Web and Mobile
Websites, apps and internal tools, built to last. Whether it's a site that brings in customers, a tool your team uses daily, or a mobile app, we build it to keep working as you grow.
4-20 weeks
Agentic AI & Integrations
AI that does real work inside the tools you already use. Sorting enquiries, researching leads or handling multi-step admin, so your team can focus on the work that needs them.
2-8 weeks
Infrastructure and Data
The behind-the-scenes systems your business runs on. We get your data into one place you can trust, and automate the copying and re-typing between your tools.
2-12 weeks
Ready to build something in Wānaka?
Book a free consultation to discuss your project. No commitment, no pressure — just an honest conversation about what's possible.
Book a free consultationClient stories
What clients say
Real feedback from real projects.
I engaged Anthony to build an integration between two platforms in our software stack. Before him, I was spending 2–3 hours daily on tedious manual data entry that risked corrupting our BI data. I spoke with 18 engineers before finding Anthony — he was the first who made me feel heard and could translate complex technical ideas into plain English. He delivered exactly what he promised: a seamless integration that just works. The manual work is gone, our data is clean, and communication throughout was top-tier. If you need integrations built, Anthony is the only person I'd call.
Frequently asked questions
Common questions about working with us in Wānaka.