Software Development & AI in Queenstown Lakes
Businesses across the Queenstown Lakes district are full of ambition — but most are held back by technology that doesn't fit. Off-the-shelf tools that almost work. Spreadsheets holding together critical processes. Agencies that quote big and deliver slowly. You need someone who gets the local market and can actually build what you need.
Hey, I'm Anthony 👋 — founder of Product In Your Pocket. I started as a Product Manager before becoming an engineer, so I ask the right questions before writing a single line of code.
Our team of product engineers is based right here in the Queenstown Lakes district. We've helped 20+ clients build apps, AI tools, and digital products — always starting with what will actually move the needle commercially, not just what's technically interesting.
What we can build for you
AI Strategy & Roadmap
Not sure where AI fits in your business? We look at how you work and give you a clear plan: what to do first, what it could save you, and what to leave alone.
2-4 weeks
Automation & AI Audit
Where is your team losing hours to repetitive work? We map how things get done today and show you what to automate first, and what each change is worth.
1-3 weeks
Digital & Product Strategy
Planning a new app, website or online service? We help you decide what to build, who it's for and how to launch it, before you spend money building the wrong thing.
3-6 weeks
Web and Mobile
Websites, apps and internal tools, built to last. Whether it's a site that brings in customers, a tool your team uses daily, or a mobile app, we build it to keep working as you grow.
4-20 weeks
Agentic AI & Integrations
AI that does real work inside the tools you already use. Sorting enquiries, researching leads or handling multi-step admin, so your team can focus on the work that needs them.
2-8 weeks
Infrastructure and Data
The behind-the-scenes systems your business runs on. We get your data into one place you can trust, and automate the copying and re-typing between your tools.
2-12 weeks
Ready to build something?
Book a free consultation to discuss your project. No commitment, no pressure — just an honest conversation about what's possible.
Book a free consultationClient stories
What clients say
Real feedback from real projects.
I engaged Anthony to build an integration between two platforms in our software stack. Before him, I was spending 2–3 hours daily on tedious manual data entry that risked corrupting our BI data. I spoke with 18 engineers before finding Anthony — he was the first who made me feel heard and could translate complex technical ideas into plain English. He delivered exactly what he promised: a seamless integration that just works. The manual work is gone, our data is clean, and communication throughout was top-tier. If you need integrations built, Anthony is the only person I'd call.
Serving the whole district
We work with businesses across every corner of the Queenstown Lakes district.
Queenstown
Queenstown moves fast. Tourism, hospitality, and adventure businesses here are dealing with seasonal spikes, complex bookings, and a competitive market — but most are still running on spreadsheets, manual processes, and off-the-shelf tools that don't quite fit. You know you need better technology, but the big agencies quote six figures and the freelancers on Upwork don't understand your market.
Wānaka
Wānaka is full of ambitious people building businesses around the lifestyle — outdoor brands, creative studios, wellness operators, and hospitality ventures. But when it comes to technology, you're stuck between DIY no-code tools that limit your growth and Wellington or Auckland agencies that charge a premium and don't understand the Southern Lakes market.
Arrowtown
Arrowtown businesses blend heritage charm with modern ambition — boutique retail, cellar doors, hospitality, and tourism experiences. But the technology you're using often doesn't match the quality of your product. You're manually managing bookings, cobbling together marketing tools, and wishing you had a proper system that just works.
Cromwell
Cromwell and the wider Central Otago area are growing fast — orchards, wineries, trade services, property, and logistics businesses are scaling, but the systems they started with can't keep up. You're spending hours on manual data entry, juggling multiple tools, and losing time to processes that should be automated.
Glenorchy
Running a business at the edge of the wilderness means you need technology that works reliably and doesn't need constant hand-holding. But most digital tools are designed for big city businesses, not eco-lodges, guided tours, or adventure operators in remote locations.
Lake Hayes
Lake Hayes and Shotover Country is home to a growing number of professionals, remote workers, and founders building their next thing. You've got the idea and the ambition, but turning it into a real product — an app, a SaaS tool, an AI-powered service — is harder than it looks when you're doing it alone.
Frequently asked questions
Everything you need to know about working with us.